Selected work

Proof that speaks
for itself

Outcome first. Artifact second. Every project here changed something real about how a business performs.

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Branding & Packaging
Chop Chop by Nanyaa · Nigeria

A brand that became
the product's best asset

The Problem
Great product. A brand that disappeared into the background. Customers were buying on taste alone — nothing made them proud to share or recommend it.
The Intervention
Anthony rebuilt the identity from the ground up — colour system, logomark, typography, packaging. Every touchpoint redesigned to turn passive customers into active advocates.
The Outcome
The brand became the product's biggest selling point. New customers commented on the packaging before they'd tasted the food. The founder now reps the brand publicly — that's the real metric.
"There's nobody that looks at our products now that doesn't first compliment the branding. I've never been a fan of yellow but guess who is repping it with pride? He sure knows his onions."
— Nwaosa Joy, Founder · Chop Chop by Nanyaa
Brand Identity Packaging Design Visual Language Brand Guidelines
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Brand Identity
Syntyche Language Academy · Nigeria

A school that finally
looked like the leader it was

The Problem
SLA was the premium language education destination in its market — but its brand said otherwise. There was a gap between the quality of the institution and how it presented itself.
The Intervention
A full brand identity system — from visual identity to communications architecture. Built to close the gap between SLA's reputation and its presentation, and to communicate premium positioning clearly.
The Outcome
SLA now presents as the leader it always was. The brand system gave the institution a consistent, professional voice across every touchpoint — from physical signage to digital presence.
Brand Strategy Visual Identity Communications System Brand Guidelines
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Web Design
Dauntless Widows Foundation · Nigeria

A community finally
had a home online

The Problem
A foundation doing real, meaningful work for widows and their families — with no digital presence to match. The organisation existed, but it wasn't findable, credible, or accessible online.
The Intervention
A website built with care — not just design. Anthony walked with the founders through every decision, ensuring the site reflected the community's warmth, purpose, and values accurately.
The Outcome
The foundation's first full digital presence. A platform that feels like the organisation — welcoming, grounded, and purposeful.
"He was very patient and walked with us each step of the way. We are more than happy with what our website looks like — a home online."
— Irene Ibiwari Ikiro, Founder & President · Dauntless Widows Foundation
Web Design Brand Application UX Strategy
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Brand Strategy · UK
Qate's Kitchen · United Kingdom

African food brand
built for the UK market

The Problem
Qate's Kitchen had a strong cultural identity rooted in African food — but entering the UK market meant navigating a new consumer context without losing what made the brand real and distinctive.
The Intervention
Brand positioning and visual strategy built for cross-border relevance — authentic to its roots, sharp enough for the UK market. Anthony drew on his own experience across both contexts to get the balance right.
The Outcome
A brand that doesn't have to choose between being genuine and being commercial. Positioned to grow in the UK without diluting what makes Qate's Kitchen worth knowing.
Brand Positioning Visual Identity Market Strategy

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